26% of your recipients open emails based on an offer.

So why are offers or incentives so important to any business?

• Encourages sales: Companies that run incentive programs increase response rates by 20% to 25%.
• New customers can be referred. A survey by Technology Advice showed that 80% of people prefer to do business with a company that runs an incentive or loyalty program.
• Incentives set your company apart. In a world where different companies are selling the same product as you, you need to find a way to stand out. Two companies may email the same person, but the email with the offer will get opened.

To put it plainly, you can whatsapp number database see the value your customers place on incentives and offers, so you need to incorporate this into your email campaigns to increase open rates and therefore conversions and sales.

 Have an offer

So how do you include offers in your email?

• Provide promo codes.
• Give away free gifts.
• Include free shipping smmprime is a minimalistic and in the subject line.
• Offer percentage-based discounts.

Optimize your preheader text

A preheader text is basically a preview of what the body of an email contains. Typically, this snippet is displayed below the name and email subject line in a subscriber’s inbox.

In this preview, your recipient will decide whether to open the email or not.

So how do you optimize taiwan lists your preheader text to get your email subscribers to actually read your email?

• Use the correct character limit

While there is no limit to the number of characters a preheader text can contain, different devices have different average characters they can display in a preheader. Using this information, you can decide and optimize the length of your preheader text.

For example, Windows phones only show 40 characters before truncating the message, while Yahoo email clients only show 45. So keep your preheader text as short as possible.

For example, use words that will pique subscribers’ curiosity and get them to click on your email, such as “promo code,” “free for a limited time,” etc. You can also create a CTA that will help your subscribers click on your email.

• A/B testing

Of course, the best way to know the best preheader text is to do an A/B test.